Award winning steel-framed building producer Shufflebottom has been acquired by Embrace Steel Group
London – CFI is pleased to announce that it acted as lead financial advisor to the shareholders of Shufflebottom on its sale to Embrace Steel Group.
Established in 1977, Shufflebottom is recognised as one of the UK’s largest independent manufacturers of award-winning steel-framed buildings for the industrial & commercial and agricultural & equestrian sectors.
Headquartered in Cross Hands, Carmarthenshire with additional sales offices in the east of England and Scotland Shufflebottom generates turnover in excess of £25 million and employs 85 staff. The company is renowned for its innovative solutions and commitment to quality which continues to drive expansion in its offering and customer base with a growing portfolio of projects for main contractors and major construction projects across the UK.
Embrace Steel Group is a leading provider of steel frame building solutions, offering a comprehensive range of products and services to customers across various industries. With a focus on innovation, quality, and customer satisfaction, Embrace Steel Group is committed to delivering superior value and driving growth in the steel frame building industry.
This strategic move further strengthens Embrace Steel Group’s position as a key player in the steel frame building industry and underscores its dedication to growth and diversification.
Alex Shufflebottom, Shareholder and Director of Shufflebottom commented: “Taking the decision to sell your family business is a huge one to make, and to have the right people with you on the journey was so important. It was an absolute pleasure to work with CFI UK, particularly Frank and Simon, who drove the whole deal from start to finish. The deal that they negotiated whilst taking into account all of our requirements for Shufflebottom for the future was fantastic. The level of support and guidance that they provided along the way in such a professional manner was truly outstanding.”
This transaction closed on 18 April 2024.
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This transaction was advised by:

Frank Holmes
Partner, Managing Director
Simon Marsden
Partner, Managing DirectorOur latest transactions
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